When used wisely, discount codes are an espectacular tool to help you grow your customer base.
They are an easy and transparent way (as you know exactly what your customer acquisition cost is) to improve conversion rates during checkouts, recover customers lost to churn, and to be part of the big sale seasons such as Black Friday, Boxing Day among others.
We recognize the power of discount codes. That’s why WP Ultimo ships with support to discount codes out-of-the-box.
This course will give you an overview of how discount codes can be created and used inside WP Ultimo in other to achieve the different goals described before.